posted on October 17, 2012 at 10:37 am
yesterday during the show me and my tour manager josh had some stuff stolen. really sucks. people should respect other’s property…i had a lot of personal footage on that computer and camera and that is what bothers me the most. #lame #norespect (Bieber, Twitter).
Following that, Bieber received ample threats via Twitter from the alleged thief, @gexwy, including, “I got vids of U too. nervous?” and “wanna see the rest of the footage from his camera?”
@gexwy no matter what you have and what you post tomorrow i know my fans wont leave me. screw it. #toostrong (Bieber, Twitter).
I’m guessing the exchange had millions of Bieber fans on the edges of their seats, especially when the thief eventually threatened to reveal all at noon on Friday, October 12.
So what happened at noon? This video was released:
Yes, Bieber released the video for his song “Beauty and a Beat,” featuring none other than Nicki Minaj!
It was a hoax! A strange marketing ploy. And many are asking why, especially the fans who feared the worst about their beloved Bieber. They’ve been distraught these past few days, waiting in anticipation for a possible inappropriate video or photograph. Bieber’s reasoning for the huge hoax is as follows.
since i was 14 i have had a lot of things said about me, from dying, to taking hormones, to dying again, to stuff about my family… to saying i had a baby with a woman i never even met. nude pics, drugs, my family, my character…but today…today i get to be in on it… (Bieber, Twitter).
Bieber constructed this huge hoax for the sake of publicity? Well, it seems that way, according to Bieber. However, to add more weirdness to the whole incident, the star’s publicist is claiming the laptop was, in fact, stolen. So who knows what the truth is, except that it all leads to Bieber’s new video.
I find the whole campaign misguided and bizarre. And I’m not sure that breaking the hearts of a million fans was worth the outcome or the lie itself. Maybe if it were an April Fool’s joke, but not for the sake of hyping up a video–and a video that wasn’t even that fantastic, in my opinion.
Hundreds of bikini-clad girls at a pool party, spurts of random personal video clips and an appearance by Nicki Minaj is just not appealing or inspiring to me. I feel that Bieber is losing his uniqueness as he falls deeper into the worldly platitudes of secular pop music. What a shame! Maybe it’s because I’m not a Belieber? I’d love to hear the responses from those who are devoted to the young star.
Ladies, were you following the play-by-plays of this Twitter drama and anticipating its outcome? Do you think the video was worth the deception?